Sottto: The evolution of 'tardeo' and electronic music in Zaragoza

The DJ and promoter from Zaragoza, Sottto, reviews his more than two decades of career in the electronic scene, from his beginnings with mixing software to the creation of successful projects during the golden age of EDM. During the conversation, the artist delves into his musical evolution, marked by a strong influence of house, and recounts how the economic crisis pushed him to reinvent himself and found the group Meganimals, with which he performed before thousands of people at large-format festivals.

In addition to his facet in the DJ booth, the phenomenon of 'tardeo' in Zaragoza is analyzed in detail, a daytime leisure model that has transformed the city's dynamics. The complexity of managing multiple spaces simultaneously and the need to professionalize the event promotion sector are addressed, highlighting the importance of building a solid brand, maintaining artistic coherence, and knowing how to adapt to the demands of an increasingly demanding public in the face of the saturation of the commercial offer.